Social media has become one of the most effective ways for businesses to connect with their ideal audience when selling products or services. Facebook, twitter, and instagram have recently introduced new advertising features designed specifically
Pete is browsing the web. He’s not looking for anything specifically; creeping on facebook, reading local news, checking email. But, next thing he knows, he’s being served ads for hotels in the boston area. Why
Even though most of us would like to take credit for all that we’ve accomplished in life or in business, not a single person can truly say they did it all by themselves. Everyone has
Close your eyes and imagine yourself in another place. Where are you? Look all around at the scenery. Look up, down, left, right, and everywhere else. In our minds, we’re able to put together the
If you haven’t already, start taking advantage of different features on social media and build a following that keeps your brand top-of-mind when it comes to the holiday season. Here are a few examples of
The holiday season is fast approaching and with thanksgiving right around the corner it means the christmas advertisements are here. Dragging along the coattails of these holidays are some of the most important shopping days
When trying to capture new customers, a business would have had the best chance to capture my business if they would have been using an advertising tactic like geotargeting. RemarketingAudience who have already visited your
It’s not every day that you get to see how your work can impact the way people enjoy their lives, but on a recent trip with some friends, I got a firsthand look at why
Imagine making just three ads and targeting voters based on their political preference on a specific issue. The detailed targeting of political programmatic advertising. Therefore, will not only inform voters on specific issues of your campaign
The 2016 presidential race will be a historical election season in terms of online advertising. It’s predicted that the total spend for online advertisements will exceed $1 billion for the first time in history. This
Before the whole starbucksredcup scandal, the idea behind the red cup was to have people get creative and share their decorated cups on a social media platforms. With any type of advertisement, we never know
Justin beiber and mariah carey are singing christmas songs and target is releasing their black friday deals preview. This can only mean one thing; the holiday season has begun. And if you own a business
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