RFor example, Apple often uses true stories to tell the benefits of its products to users. Rather than resorting to technicalities. Stories unite people Stories are a universal language The adventures of the hero, the secondary who redeems himself, the tragic love story… Sharing a story makes very different people feel the same emotions, whatever their language, religion or background. origin. Stories inspire and motivate us Stories are one of the things that make us human, and they also manage to humanize brands. When brands are displayed in an authentic and transparent way, people can connect and identify with them on an emotional level.
Stories serve to inspire and motivate people and get them to take the action we are seeking
Furthermore, by creating a series of shared values and experiences, stories foster loyalty . What makes a good story? The quality of a work of art is always Angola Email List subjective. But there are a number of components that make a story more attractive to the public. Good stories are… Entertaining : they absorb the reader (or the listener, or the viewer) and keep them on edge. Waiting for what will come next.
Educational : arouse curiosity and enrich the knowledge of the reader
Universals – They talk about emotions and experiences that anyone can relate to. Organized : They follow a series of patterns that allow the main message to IT Email List be conveyed and help the public remember them .For example, the narrative of the hero’s journey. Memorable : In a world saturated with content, the best stories make people remember them, whether it’s because they’re original, surprising, emotional or laughable.
