‘Creative with Cork’ . In this parody of leisure TV from the eighties, hobby bob Peter took presenter Ellen into a new dimension of cork every week. The weekly recurring concrete instruction for working with cork developed into a mantra for creation. Whether it was cutting, clipping or gluing; you always had to work ‘away from you’.
Away from you
Working with cork – layman and
A is very similar to mainstream professional communication, in which the rule dominates that you always work away from yourself netherlands telegram data in communication. Whether you are in corporate communication, marketing communication, reputation management or (internal) branding, the old away-from-you principle is still only deviated from in exceptional cases. And whether you are involved in information, PR, storytelling or (re)framing, communication is always focused. From the sender. And towards the receivers.
Media
Media are the ultimate vehicle for communication from away from you. They form the core of Communication as a field. To get a more concrete and clearer picture of this, in most cases you can simply replace the term ‘communication’ with ‘media’. A great deal of ‘communication activity’ is, on closer inspection, ‘media activity’. Most communication consultants are media consultants in what they do.
The management of media activities has been
A called ‘communication’ by ‘the profession’ for 20 years. But why? Social media are This positioning has only led to ambiguity and singapore number confusion about what exactly a communication specialist does, can do and knows. Expectations about this have long been impossible to manage. And that is exactly what is wrong with ‘the’ communication profession and what has been the subject of discussion for a very long time.
Social media are the corridors of today. In the corridors people communicate with each other. The most striking thing about the cloud security alliance details iot security guidelines digital corridors of today is that they are no longer located in the bowels of organizations, stinking smoking areas or coffee corners. They are very visible and accessible. Moreover or because of that corridors, such as.