Home » Blog » An online complaint is also an opportunity

An online complaint is also an opportunity

Can you make a customer who places an online complaint after a series of negative experiences satisfied again with the help of webcare? Is there a parallel with traditional complaint management? The answer is ‘yes’, but most companies do not succeed that often. Only a small minority of companies manage to eliminate the dissatisfaction of a complaining customer with webcare (see Figure 1B). This largely has to do with the implementation. Webcare offers an opportunity to fully restore and even improve the relationship with a dissatisfied customer, provided that webcare is implemented properly. With the quality of a solution, but especially also the way in which a solution is communicated, you can make a difference as

A company Suggestions?

The research provides a first insight into the drivers of successful webcare.  An online complaint  We are curious which drivers other than response time, solution and Hostmanship play a role in practice.

The results in this article are part of a large study into total customer experience by TNS NIPO that was conducted in colla sweden phone number list boration with BearingPoint as part of the presentation of the coveted Customer Centric DNA Awards . During this event (on 24 May 2011) awards are presented

If Rowwen Heze enthusiastically sings

A that everyone will soon be speaking Limburgish, the rest of the Netherlands takes that with a large grain of salt. The fact that something is possible does not mean that it will happen. When it comes to knowledge sharing, we apparently have much less salt in stock. With hundreds of ‘tools’ that are only becoming more advanced, universal knowledge sharing will certainly only be a matter of patience, one might think. However, this idea is rather critical in information science, also when it comes to social media.

There is no doubt that it is all possible technologically. However, researchers have known for a long time that more than ICT cyprus business directory is needed to share knowledge. ICT is great for storing documents and facts. You can email them to each other, link them, and so on. All that documentation is useless if you can’t place it.  reopen firefox tabs using extension You need knowledge for that. Knowledge – also read ‘expertise’ – is unfortunately much more difficult to capture. Much of it is intuitive, bound to experience and situation, and also dependent on a social context. In the workplace, it is preferably exchanged without the intervention of a machine and all kinds of reasons have also been discovered why people are reluctant to share it.

Scroll to Top